Friends of Second Generation
Legacy Coaching
India has a huge number of businesses which are taken over by their second generation. The process of handing over business from one generation to another demands certain processes. In the absence of these processes the second-generation entrepreneurs face bigger challenges than one can imagine.
Noncooperation from the existing employees, acceptance issues from customers, and issues in finances are just some of the issues that are at the tip of the iceberg. A University degree or an MBA does not guarantee acceptance of the second-generation leader and problems begin to escalate.
Friends of Second Generation is a special program designed by Academy of Coaching, only for the scions of entrepreneurs who have taken or are about to take the reins of their family business. The program is designed keeping in mind these specific challenges of the second generation.
The program is available in a 3-month format, with intensive bootcamp, to transform budding second-generation entrepreneurs into inspiring leaders.
The Staircase Framework
As goes with the name, The Staircase Framework is a 5-step framework designed to address the most pressing issues of the second-generation entrepreneurs. The framework takes participants through a step-by-step action-oriented plan to help them scale great heights in their business.
Learning the Business
This session focuses on learning the business and the tricks of the trade. The Staircase Approach allows participants to methodically deep dive into the business and understand every aspect of it. The session helps participants understand their business inside out.
Teamwork
This session takes participants through the idea of understanding the existing team of the business. The second generation most probably possible that participants know all the team members. However, there is a difference between knowing them from outside and knowing them as a team member. The program helps participants understand teams in a more defined way.
Customer Orientation
The core purpose of this session is to understand the customer profile of the business from various perspectives. Customer orientation goes beyond one meeting with the client and an introduction. This session works with participants to help them get oriented with their customers.
Selling
Every entrepreneur builds the business based on his/ her art of selling. This session entirely focuses on the selling process and skills. Salesmanship for the next generation goes beyond the conventional selling and this session helps participants understand salesmanship to the core.
Leadership
It is huge task for the second generation to rise as a leader, especially due to the constant comparison with the previous generation. The program is designed to help participants learn the art of becoming a widely accepted leader. The session focuses on various attributes of leadership and grooms participants to be inspiring leaders.
Personal Branding
The world is attracted to brands. Whether products, services, or individuals; it is the brand that has high acceptance and appreciation. The session focuses on helping participants become respectable personal brands and capitalise their identity to achieve greater goals.
So, make a wise decision today. As wisely quoted by LaMelo Ball,
“History is dependent on the new generation to write a new chapter”. It is important you are ready to write one.
Who is this Program for?
The next generation entrepreneurs who are about to start or already in business